Taoism book cover box set - Branding

This project is a series redesign of three book covers on Taoism. The series is a box set that includes three different books to introduce to people just starting or returning to Taoism, which includes teachings, history, and stories. The design is using a more modern and traditional approach, combining both English/Chinese languages and cultures. The layout of the box and books uses color, typography, and photography that is consistent to create a soothing and interesting feel. This box set is designed and would be marketed to be sold together. None of these will be separated when it would hit retail. This product will have social media ads by the publishers to attract new readers on a wider scale.

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